Email is where revenue is retained - not just announced.

Email marketing isn’t new - but in a post-privacy, paid-ads-heavy world, it’s become one of the most valuable assets an e-commerce brand can own.

When done properly, email isn’t about blasting promotions.

It’s about building intentional journeys - nurturing new customers, re-engaging past buyers and turning one-off purchases into long-term revenue.

At MCD Creative, we design email strategies that support your wider growth system. From high-performing automations to campaign planning, every email has a purpose - and a measurable outcome.

No over-sending. No generic templates.
Just thoughtful strategy, on-brand execution and emails that actually drive sales.

The most reliable channel for building loyalty, driving repeat purchases and increasing lifetime value.

EMAIL MARKETING

benefits

DRIVE PROFITABLE
GROWTH

Email consistently delivers the highest ROI when it’s built with strategy — supporting paid traffic, increasing lifetime value, and driving repeat purchases.

BUILD LONG-TERM CUSTOMER VALUE

Email allows you to speak directly to your customers, building trust and loyalty beyond the first sale - without relying on algorithms.

SCALE WITHOUT MORE EFFORT

With the right automations in place, email works in the background - delivering the right message at the right moment, without adding to your workload.

this is what strategic creative looks like

A curated look at the creative we’ve developed for growing e-commerce brands - where strategy and aesthetics work together.

looking for proof?

they went above
and beyond my expectations

kind words

kind words

Tilly nailed my email flow designs! She set everything up and explained how it all worked. Really happy with how the designs turned out, she went above and beyond my expectations. Thanks again Tilly!

EMMA, VAVVY ARTISTRY

let's break it down

Strategic briefing to align on goals, audience and intent

Custom-designed, on-brand emails

Thoughtful copywriting focused on engagement and conversion

Automated setup and scheduling, ready to send

Refinement rounds to ensure everything feels right

Built across Klaviyo, Omnisend, or Mailchimp

This is ideal for brands looking to improve email performance without overwhelming their audience - or their team.

we focus on building emails that serve a purpose inside your wider growth system

Retention, loyalty and revenue - built into every send