AlphaFit Active is the child brand of AlphaFit – Australia’s premium strength and conditioning equipment supplier. AlphaFit Active provides functional athleisure for the fitness community.
As this shoot was predominately for their website product photos we used two models – a male and a female in a studio setting with a clean off white background. After discussion it was decided that each product needed five final website images – front shot above the knee, back shot above the knee, full body shot, lifestyle shot and a logo or feature close up.